APRIL&NOIR is for the lady who is constantly evolving into her best self and reflecting that confidence
through her style amongst other things.
Our mission is to change the narrative of striving for perfection and unrealistic beauty
standards by focusing more on self confidence, constant self improvement and growth.
We believe style is a form of self expression and APRIL&NOIR aims to join you in showcasing
your best and confident self through providing quality versatile pieces that keep you feeling just as
good as you look.

Our Creator, Tsela, has always had a passion and obsession for quality clothing pieces that are timeless and
versatile. After a life altering event in the fall of 2022, she decided not to hold back on her dreams any
longer; now driven by passion, hard work, self confidence and a dedication to self improvement,
APRIL&NOIR became a reality. To Tsela, APRIL&NOIR is not just a clothing store but a lifestyle.